The next decade is likely to bring more change to scientific publishing than the decade that just ended. However, it will likely continue to be incremental change that builds on the existing infrastructure rather than destroying it. It will be change that puts pressure on publishers to become even more innovative in the face of declining margins on traditional knowledge products. It will be change that requires new expertise and new approaches to both customers and business models. Despite these challenges, it will be change that improves science, improves publishing, and improves the world we live in.Michael Clarke under, The Scholarly Kitchen, Jan 2010